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Star Bulletin July 24, 2006
by Katherine Nichols
Community service was an important part of Evan Leong's life as a youngster. "It was called detention," he laughed.
But Leong, 33, has come a long way.
Now he and his wife, Kari, 32, are nearly one year into their multifaceted media venture, gaining attention worldwide as Greater Good Radio. They interview Hawaii's top business people in an effort to "develop tomorrow's leaders." Leong hopes that candid discussions with Hawaii's most successful entrepreneurs "who have successfully incorporated a social mission into their business model" will inspire the next generation to give back to the community within the framework of their professional endeavors.
Airing on KKEA, 1420 AM, twice a week, Greater Good Radio shows are also available on the Internet, through audio streaming or podcasts. A book series, satellite radio, compilations and television shows of radio interview highlights are on the horizon.
"I think the program is very impactful because they make it easy to access," said Clint Arnoldus, chief executive officer of Central Pacific Bank and a former guest on the show who now downloads podcasts for his airplane travel. "It's really a study on leadership."
Arnoldus said he listened to the interview with real estate developer Duncan MacNaughton and found himself riveted by MacNaughton's stories about how he built his business, delved into community service and eventually brought Costco, Jamba Juice and Starbucks to the islands.
With their engaging style, the Leongs explore what motivates each executive.
"You always know that it's more than just bottom line, and the purpose of Greater Good Radio is to bring that out," Arnoldus said.
Darren Kimura, founder and chief executive officer of Energy Industries, said a friend in Oregon had downloaded Leong's radio show off the Internet and contacted Kimura about getting involved. As a subsequent guest on the show, he talked about the company he started in Hawaii and expanded to 12 locations around the country. But that was only the beginning.
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